Why Most Families Miss Out on Merit Scholarships (And How to Get Them)
If your family earns too much to qualify for need-based aid, it’s easy to feel like there’s nothing available to help reduce the cost of college. But that’s where merit scholarships come in—and they’re often left on the table.
Merit scholarships are awarded based on a student’s achievements, not financial need. That includes academics, leadership, athletics, artistic talent, and other factors.

Why Families Miss Out:
-
They focus only on FAFSA and miss school-based merit deadlines
-
They don’t know which schools offer the most generous merit aid
-
They apply to “reach” schools instead of target or safety schools where the student stands out
-
They underestimate the value of test scores, essays, or resumes
How to Maximize Merit Aid:
-
Apply to schools where your student is in the top 25% academically
-
Submit applications early—many merit awards are limited
-
Highlight leadership, service, and talent in applications
-
Work on personal statements and interviews that showcase value beyond grades
Pro Tip: Some schools offer automatic merit awards based on GPA and test scores. Others require a separate application. Know the difference, and don’t miss the deadline.
Contact Us Today:
Want help identifying schools and strategies to maximize your student’s merit aid potential?
📞 Call us at 770-662-8510
📅 Schedule a free consultation: Book with Mike
Or visit our Contact Page: https://diversifiedcollegeplanning.com/contact-us/
FAQs: Why Most Families Miss Out on Merit Scholarships — And How to Get Them
Why do so many families miss out on merit scholarships?
When should we start planning for merit?
Which colleges tend to offer the most merit?
Do test scores still matter for merit?
How do GPA and course rigor influence scholarships?
What deadlines cause families to lose money?
What documents improve our odds?
How do we find college merit beyond the main award?
Can we stack multiple awards?
How do we compare offers “apples to apples”?
What if our scholarship is lower than expected?
Where do outside/private scholarships fit?
What mistakes derail merit after freshman year?
How does Diversified College Planning help families win merit?