When to Start Planning for College—and Why Sooner Is Always Better
The earlier you begin the college planning process, the more options—and aid—you unlock. Learn when and how to start preparing to avoid costly last-minute mistakes.
reduce college costs
How to Build a Smart College List That Maximizes Aid and Opportunity
A well-balanced college list isn’t just about getting accepted—it’s about finding the right academic, social, and financial fit. Learn how to build yours the right way.
The Hidden Cost of College Rankings—and What You Should Look at Instead
College rankings can be misleading—and expensive. Discover why families should focus on value, not prestige, when choosing where to apply.
